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Product suggestions for THE ICONIC

Have a great idea to improve your shopping experience on THE ICONIC website or app? Post it or vote on the ideas below and tell us what features we should build next!

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  1. 1 vote

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  2. Remove Plus Size wording - we’re all just a shape

    The term ‘plus size’ makes the plus, usually a positive word, be a negative for many people. We all have different body shapes and sizes, thus your range should perhaps have no specific label or, if you must, just call it curvy. Plus Size can be mentally inferior and derogatory, and by using the term you’re belittling your non-model sizes customers.

    2 votes

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  3. I wish you would have Zip Pay

    I previously had AfterPay but would love to shop more on you site if you had Zip Pay

    24 votes

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  4. Stock Danner boots

    Stock Danner boots

    2 votes

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  5. 1 vote

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  6. More videos

    Include more videos of the products (mostly dresses) as it gives the consumer a much better understanding of the fabric which sometimes photos aren’t able to convey.

    2 votes

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  7. Deliver to local post office

    When you order a package could it be delivered to the local post office instead of home address.

    5 votes

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  8. "Try it on" - virtual try on assistant

    User uploads video of themselves in undergarments, walking and twirling (all angles) to their Iconic account. During the onboarding, they are asked to enter their measurements as well. Video is private and secure. When viewing clothes, user can select "Try it on" and the product will be superimposed on the video, very realistically of course. Watch "Clueless" for an example, Cher has a computer program that does something similar.

    3 votes

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  9. 1 vote

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  10. Accurate sizing guides

    Measurements, model size and recommended sizes did not match.

    1 vote

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  11. 1 vote

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  12. 1 vote

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  13. VIP rewards for existing customers

    Would be great to have a rewarding program for existing customers

    5 votes

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  14. Have more petite sizing

    Have a wider range of items in petite sizing. For example, shorter length trousers and dresses for people under 160cm tall.

    19 votes

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  15. For anyone wanting to know good affordable basics offered at the iconic

    For good quality affordable basics I personally recommend
    Cloth & co
    AS Colour
    assembly label
    Saba

    • atmos & here, has some good plain basic T-shirts and jersey lounge pants but don’t get anything fancier than that

    • huffer, pretty solid choice for plain shirts and sweaters

    • primness, their simple dresses are good quality, wait for a sale for them to be affordable

    Sports brands are generally reasonable quality when it comes to basic Ts and sweats, just wait for a sale if not affordable at full price

    For good somewhat expensive basics to invest in probably Gina RTW

    190 votes

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  16. Not use such skinny flat chested models.these unrealistic models detract from my “want” to buy, as u can’t really see the dress etc

    Use a healthy size 10 model instead. She will look more realistic and result in higher sales. People buy with their eyes.

    1 vote

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  17. Let me select and buy using voice

    Use short command to select item to buy

    1 vote

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  18. 1 vote

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  19. 1 vote

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  20. 1 vote

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