Include pictures of the models sitting so wheelchair users can see how the clothes look seated.
Have pictures of the models sitting in the clothes, so wheelchair users and people of different abilities could see how the clothes look in a seated position. No online shop is doing this and it could be a real point of difference for The Iconic.
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Anonymous commented
Great idea! Even a huge number of ppl not in wheelchairs spend most of our days sitting at desks, this can make a big difference to how the item looks in real everyday life!
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Shay churchill commented
Excellent way to become more inclusive!
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Anonymous commented
I love this idea. I'm not in a wheelchair myself but I think its a fabulous idea
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Thank you so much for your feedback Jos!
We are making changes to the shooting process to avoid models blocking products with hands if it’s trousers or jeans. In addition, we are aiming to shoot a varied mix of products in chairs including dresses and skirts to support your needs.
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Anonymous commented
Yes! I completely agree - that should be an immediate improvement and really easy to do. I'm not in a wheelchair myself but this would make me really like the Iconic a lot.
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Anonymous commented
Omg yes! I’m in a wheehair myself and would so love to see this being brought on board by The Iconic!