Have the option of searich by fit. IE; Petite/Tall/Curvy & have a video preview.
Take a note out of ASOS' book in how they have certain ranges dedicated to suit people of a certain shape.
And also take note of the Video view of the item rather than just image's. This gives customers a much better idea of fit & fabric which are two of the main reasons I return items after purchase.
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Lauren
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